Social Media Tips – Expand The Voice Of Your Business


The world of social media is ever changing and is very fast paced. To use the social sites available for your business here are some social media tips for you to get you started. Keep reading as there’s some great stuff for you if you’re starting out

1. Firstly you need to be yourself on social media. Just because you are a business doesn’t mean you have to be corporate. In fact, on social sites people are looking to connect with people. They want to know who is behind the business and not be faced with some faceless corporate entity.

2. Here’s one of the most important tips of all. Listen to your customers. They’re making the effort to be on social media. They’re looking at your stuff, they’re obviously interested and social sites like Facebook, LinkedIn, YouTube and Twitter are fantastic sites for you to find out what they’re saying. Look at their posts, read their comments, and above all else take action on what you learn. They can be your biggest advocates so treat them like real people and listen to them.

3. Social media is a long term game so you need to be patient. It takes time to build a brand, but because of the reach of social media, once you’ve got your name out there, it’s very hard to hold back the floodgates! (If you do it properly). Give helpful tips about your niche, interact with people and that will go a long way to building and establishing your brand.

4. You need to make the most of every opportunity to get your name out on social media. There are many different social media platforms and if you’re serious about building your business using social media, then try to structure your posts to the various platforms. One of the most important tips is to have a schedule of what you’re going to post and stick to that schedule. That way you’ve got a plan of what you’re going to say, it prevents you going off on tangents, and will build a better brand for you in the long term.

5. We said above that social and online media is forever changing and that means you need to be flexible. Websites change all the time, Facebook is forever changing and new players are constantly coming into the market, so you need to be nimble enough to allow for these changes. Post great content and you can’t go wrong.

6. Collaborating with others is key to your success. Don’t think of your competition as competition. Think of ways that you can work together to spread both brands. Social media makes companies very transparent and if you’re a small business collaborating with other similar businesses is a great way to get your name visible and noticed.

7. The last of our tips is to be humble about your achievements. You need to let people know what you’re doing as you can be sure your competition is doing exactly that (but read point six above!). But you don’t need to blow your trumpet from the rooftops. Just be subtle and quietly let people know about what you’re doing and if you treat people with respect, and show them your successes you will find your social media marketing to be much more effective.

These seven tips give you an overview about how you should treat your social interactions. You use social and online media to keep your business and brand ahead of the curve and to give yourself high visibility. Use these easy ideas to turn marketing strategies into a successful brand.

Article Source: http://EzineArticles.com/7265491

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DO’s & DON’Ts for bloggers


We got the lowdown on all things blogging from some of the top industry experts in the blogosphere. If you’re wondering what you should and shouldn’t be doing when you’re blogging – check out our expert panel’s top tips.

Here’s what you SHOULD be doing:

“DO be tenacious – don’t give up, regular and disciplined posting pays off eventually.” Dominic Smales – Gleam Digital.

“DO think about brands and how you can work with them.” Vicki Fogwill – Social Media Manager for Next.

“DO make real world connections as well as online ones – the contacts you can make at events and seminars will be invaluable.” Dominic Smales – Gleam Digital.

“DO value your work and your own worth.” Kat Williams – Rocknrollbride.com.

“DO become friends with other bloggers. Rival blogs in London have become my best friends – it becomes a family. You should see bloggers as friends rather than enemies. Networking is huge!” Emily Johnston – Fashionfoiegras.com.

“DO look for stories and be proactive.” Pat McNulty – Wed Editor at Cosmopolitan.co.uk.

“DO collaborate. Invite other bloggers onto your blog or channel then do the same with them. Post or publish together, linking to each other’s posts – your traffic should benefit.” Dominic Smales – Gleam Digital.

Now take a read on what you SHOULDN’T be doing:

“DON’T blog/vlog thinking it’s a fast track to riches or even freebies. The audience and potential clients can tell and will run a mile. The pure passion and enthusiasm of your blog is what will make it successful.” Dominic Smales – Gleam Digital.

“DON’T just email asking for free stuff and invites to events.” Vicki Fogwill – Social Media Manager for Next.

“DON’T write things and assume everyone is interested. You may not have an audience.” Andreas Pouros – Greenlight Digital.

“DON’T be controversial for the sake of it.” Kat Williams – Rocknrollbride.com.

“DON’T get frustrated. Stick with it – it’s not always a quick fix.” Emily Johnston – Fashionfoiegras.com.

“DON’T make enemies of other bloggers or brands. If you have a non-constructive, negative opinion of someone or something, keep it to yourself or tell your Mum, just don’t tweet or post about it.” Dominic Smales – Gleam Digital.

“DON’T give away your rights or content. Your audience is valuable – so don’t be afraid to constantly question, ‘What’s in it for me?'” Dominic Smales – Gleam Digital.

Read more: http://www.cosmopolitan.co.uk/blogs/cosmo-blog-awards-2013/Do’s-and-don’ts-for-bloggers#ixzz2acJQTJRo

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